As law firms recover from the pandemic and begin focusing on their 2023 business goals, here are four things to consider to help your firm grow organically and adapt to modern changes.
Mallory Hendry of Canadian Lawyer provided some tips on organic law firm growth.
Lead and Referral System Through Existing Costumers
Staying relevant to past clients is important. Assuming they may need your help again, it's a no-brainer that they will return, but it's also important to use them as a referral source. You can accomplish this by establishing a system in your firm that encourages referrals through CRM e-mail marketing and on your website.
Automation Proves to Get More from Less
By automating processes and workflows, digital solutions make working life easier for professionals who can focus on their core values and tasks. When firms have fewer employees and are required to accomplish more, this is vital.
Recruiting and Retaining Great People
Recruiting quality talent has a heavy price tag and process. If you are looking to expand and hire new talent, making sure you are digitally equipped with modern solutions will encourage professionals. This includes having a strong CRM system, digital documents and processes, E-mail automation, and a work-at-home balance. These items imply achieving more in less time in flexible ways. This will demonstrate forward thinking and help assist new recruits in meeting mutual goals.
To read more tips on organic growth, click here to read Hendry's article for Canadian Lawyer.
