Authored By: Candace Whitman
At your law firm, you're likely to receive leads in many ways like website forms, emails, texts, drop-in visitors, and phone calls. It's important for your firm to be prepared for all of these various forms of communication.
Phone calls are likely to be one of your most common ways for prospective clients to reach out with questions and they may have a list of law firms they plan to call so it's crucial to make a great first impression so your firm is the one they choose for their case.
One way you can make a good impression and convert leads to clients is to prepare all of your staff well. Chris DeMatteo provided a few phone call tips in his recent article for Attorney at Work. He suggests creating a script for everyone on your team to follow consistently.
Your demeanor and tone of voice on the phone are also important. Your team should smile, show empathy and compassion, and devote their full attention to the call so the caller feels like their potential case is valued.
Matteo says that creating a list of answers to frequently asked questions for your team to refer to can be helpful. When it is determined that the caller is a prospective client it should be your goal to set up the next steps with them such as setting up a follow-up call or in-person appointment.
For more helpful phone tips, click here to read Matteo's Attorney at Work article.
